William specialised in content aggregation, scheduling and forecasting for Persuasive Networks in HK/SG, assisting with market research, branding, acquisitions, copywriting, promotion, presenting and co-production for both luxury lifestyle and educational Pay TV channels in the Asia-Pacific rim. He also was strategy advisor to the direction of a full-service digital media agency Overall-Media.

Since 2013, William founded a casting agency with his partner Michael Turkic fervently committed to talent ethnic and linguistic diversity, disability and LGBTQIA+ inclusiveness, touching the raw nerve on issues of equality, opportunity, fidelity and representation. He has spoken at various seminars, presentations, workshops and conferences.

In 2014-2015, William was DON'T Dis My ABILITY Ambassador for NSW Government Family & Community Services. He raised awareness for access requirements, politically correct language and social etiquette while offering hilariously unique insights into Deaf and Hearing-impaired culture.

William contributed to the 2017 Australian Marriage Equality Campaign with his grandmother (famous TV chef/food sculpture artist in Vietnam). That same year, he was storyteller for director William Yang's "Who Speaks for Me?" sharing the stage with his mother and grandmother, alongside two other Asian families, about miscommunication, identity and migrant diasporas. A five-show debut at Riverside Theatres Parramatta, it received much praise from the audiences for its tear-jerking, anecdotal relatability and authenticity.

In 2021, William was a successful resident of Australia Council's "Future Leaders Program", learning about the resiliency and merits of leadership in modern, amorphous times, the meditatively existential value of 'present time' and a profound Indigenous connection to land.

William has been regularly featured in the media as disability advocate, including most recently in 2022 in Next Sense and the ABC about his lived experiences.

William is driven - and disciplined - by creativity, loss, adversity, superheroic wish fulfilment purpose and a professional sense of legacy in order to make a left-handed impact upon the world the only way he knows how. He is panglossian about social issues, humanism, wellbeing and spirituality.

William is also a proud co-fur father of a miniature foxy rear leg 'tripawd' Romulus and ginger tabby Beatrice.